The Story

Megan serves as a guide and conduit for women navigating periods of great transition, with an emphasis on those in different stages of motherhood; through an integrative approach rooted in creativity, intuition, spirituality and empowerment. Her brand identity needed to convey a balance between the mystical and spiritual and the more grounded elements of human psychology and research, capturing the magic of motherhood whilst telling a story that is grounded in the reassuring tones of professional expertise and mastery. Woven throughout the visual narrative are themes of death and rebirth, transformation, wonder and magic.